The PASIM One-Page Plan
Free download. No login required.
The PASIM One-Page AI & Digital Marketing Plan
Help your team understand the business before asking AI to grow it.
No login required. Instant access.
AI can make a good marketing team faster.
But it can also make a confused team produce more of the wrong work.
The PASIM One-Page Plan helps your team get clear on the five things that should come before effective AI-enabled marketing:
Use it individually or with your team
Quickly align on:
Why this matters
Most teams already have access to AI tools.
The real challenge is knowing what to ask AI to do, why it matters, and how it connects to the wider business strategy.
This one-page plan gives your team a simple framework for thinking before prompting.
It helps turn AI from a collection of tools into something that supports actual business growth.
The downloadable one-page worksheet
Guides your team through five areas:
Position
What are we trying to become known for?
Clarify your audience, offer, value and message.
Audit
Where are we now?
Review your current marketing activity, team capability, tools, strengths and gaps.
Strategy
What should we focus on?
Identify the priorities, channels and opportunities most likely to support growth.
Implement
What needs to happen?
Turn your strategy into practical actions, campaigns and AI-supported workflows.
Manage
How will we know it is working?
Decide what to measure, review and improve.
Especially useful before:
Free download
Download the PASIM One-Page AI & Digital Marketing Plan.
Use it in your next team meeting and see how aligned your team really is.
No login required.
Want to go further?
The one-page plan gives your team the framework. PASIM training helps them learn how to apply it properly.
Explore PASIM Team Training
Our AI & Digital Marketing Team Training helps growing companies strengthen their team's understanding of the business, improve marketing decision-making and use AI more strategically across day-to-day work.
Explore PASIM Team TrainingTake the Team Readiness Assessment
See how effectively your team is using AI across marketing, content and everyday workflows. Get a personalised report with practical recommendations.
Take the Assessment